| Ingredients & Contents |
Purified water, disodium laureth sulfosuccinate, sodium cocoyl alaninate, cocamidopropyl betaine, cocamide MEA, PEG-150 distearate, coco-glucoside, sodium chloride, fragrance, decyl glucoside, sodium benzoate, 1,2-hexanediol, polyquaternium-10, caprylyl glycol, menthol, salicylic acid, dexpanthenol, arginine, niacinamide, disodium EDTA, citric acid, biotin, ethylhexylglycerin, trehalose, brewer's yeast extract, butylene glycol, glycine, black sesame extract, black soybean extract, low-sweet blueberry extract, Mexican chia seed extract, black cumin seed extract, western raspberry extract, hackberry fruit extract, black rice extract, serine, glutamic acid, aspartic acid, leucine, alanine, lysine, tyrosine, phenylalanine, valine, threonine, proline, isoleucine, histidine, methionine, cysteine |
| Main Ingredient |
EST.NU Beer Yeast Biotin Hair Loss Relief Shampoo
1) Hair Loss Symptom Relief Functional Ingredients Niacinamide, Dexpanthenol, Salicylic Acid
- Niacinamide: A vitamin B complex that increases collagen synthesis in the dermis and enhances skin barrier function by increasing ceramide synthesis.
- Dexpanthenol: A derivative of pantothenic acid, also known as provitamin B5, which is essential for creating collagen, a building block of the skin and hair. It helps create a scalp environment conducive to hair growth by reducing sebum secretion.
- Salicylic Acid: An ingredient extracted from willow bark that is effective in treating acne, exfoliating the skin, and dandruff treatment. As a lipophilic antimicrobial substance, it penetrates deep into the pores, unclogs blocked pores, and removes dead skin cells. It promotes pore contraction and prevents pore blockages from recurring.
2) Beer Yeast
- Similar in amino acid structure to hair, it enhances the absorption of protein going to the hair.
- Rich in protein, vitamins, minerals, and amino acids, it helps with energy production within the body, promotes keratin protein synthesis, and makes hair thicker and stronger.
3) Biotin
- Required for carbohydrate, fat, protein metabolism, and energy production.
- Acts as a cofactor for 4 carboxylases that affect gluconeogenesis, fatty acid synthesis, and amino acid metabolism.
- Promotes the metabolism of the three major nutrients, providing nutrition and regeneration to the skin and scalp. It plays an important role in the health of the skin and hair.
4) 8 Types of Black food
- Rich in anthocyanins, these plant-based ingredients have antioxidant, anti-aging, and anti-inflammatory properties.
- Abundant in various vitamins, minerals, proteins, and amino acids, they contribute to the health of the hair.
5) 15 Types of Amino Acids
- Keratin, which constitutes 80% of the hair, is a composite formed by 18 types of amino acids.
- By supplementing the amino acids that make up keratin, it is possible to create thick and healthy hair and maintain moisture.
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| Selling Point |
1. Hair Loss Symptom Relief Functional Shampoo
- Prescribed with three functional ingredients recognized by the Korean Food and Drug Administration: Niacinamide, Dexpanthenol, and Salicylic Acid.
- Niacinamide: Supplies nutrients to the scalp.
- Dexpanthenol: Supports skin regeneration, moisturizes, and soothes.
- Salicylic Acid: Promotes sebum secretion by exfoliating the skin and has anti-inflammatory effects.
2. A high concentration of beer yeast, which contains essential components for the scalp and hair.
- Prescribed with German beer yeast extract at 200,000ppm.
- Beer yeast contains various nutrients such as plant-based proteins, B-group vitamins, Biotin, dietary fiber, selenium, chromium, etc., which help in preventing hair loss.
3. Biotin, necessary for promoting keratin protein production, which stimulates hair growth.
- Prescribed with 600ppm of Biotin.
- Biotin acts as a coenzyme for carbohydrate, protein, and fat metabolism, helping in energy production. It's recognized for its role in promoting the regeneration of skin, hair, and nails.
4. Eight types of natural "black foods" to provide strength from nature.
- Black Rice Extract, Quince Fruit Extract, European Raspberry Extract, Black Cumin Seed Extract, Mexican Chia Seed Extract, Low Sweet Blueberry Extract, Black Bean Extract, Black Sesame Extract.
5. 15 essential amino acids needed for hair structural protein nutrition.
- Serine, Glutamic Acid, Aspartic Acid, Leucine, Alanine, Lysine, Tyrosine, Phenylalanine, Proline, Threonine, Valine, Isoleucine, Histidine, Cysteine, Methionine.
6. No Additives
- Silicone, parabens, sulfates, MIT/CMIT, and allergenic ingredients are not added.
7. Contains plant-derived surfactants
- Four types of plant-derived surfactants: Cocamidopropyl Betaine, Sodium Cocoyl Alaninate, Coco-Glucoside, Cocamide MIPA.
- One synthetic surfactant: PEG-150 Distearate.
8. Clinical Proven
- Assists in reducing hair loss by 81.8% (6 weeks), immediate increase in root volume by 32.2%, 96.3% effectiveness in fine dust removal, skin irritation test results show no irritation, 100% satisfaction.
- Fine dust clogs pores and hinders sebum discharge, and heavy metals found in fine dust damage hair follicle cells, leading to hair loss.
9. A natural and subtle herbal scent.
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